Art Direction and Strategy for Uma Ceramics, creators of unique wheel-thrown mugs for use during your morning reflection, or for anytime you need to slow down and give yourself a moment.
As Design Director at Widgets & Stone, working with designer Travis Hitchcock, we worked closely with Uma founder Mapi Ormachea to develop the brand – a neutral, tranquil, subtly feminine textural pattern and palette, paired with a bolder logo and “potters mark” – all meant to relay the reflection and contemplativeness the brand hopes to encourage with its vessels.
Uma mugs are officially available to order – visit umaceramics.com to get yours!
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